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Bob Dreveny

Most recently: EVP, Worldwide Creative Head of Kellogg’s at Leo Burnett, Chicago. Previously: Worldwide Creative Head of Samsung, Worldwide Creative Head of Phillip Morris, Executive Creative Director of Marlboro, Virginia S...

Bob Hackett

Most recently: Executive Vice President, Lehigh Direct: Working with clients across the country including Lowes, Sprint, Leo Burnett, Verizon, The Gap, New York Life, General Motors, American Express, Direct TV, Victoria’s Secret, Bath &...

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Scott McBain

Most recently: SVP, Creative Director at Leo Burnett, Chicag o on United Technologies, Sikorsky Helicopters, Pratt & Whitney Jet Engines, Otis Elevators, UTC Aerospace Systems, UTC Climate, Controls & Security Previously: At...

What we've done

Select a brand for a sample.   View DM miscellaneous work.    

7up

The reintroduction of the Uncola featured “Spot”, a character born directly out of the brand. Spot had the magical ability to transform cola to the Uncola and provide the audience with a refreshing change of pace. ...

Aquafina

In a category crowded with parity products all touting purity, we gave Aquafina a smart, contemporary brand personality with a campaign that was as clean and simple as the water itself, cleverly promising the consumer “nothing”. ...

Cheez-It

Another classic brand revitalized by the simple idea that it takes real aged cheese to deliver the taste folks love in Cheez-It. The point is delightfully driven home by a charmingly immature protagonist who never quite becomes the grown up cheese...

Coors

As the brand grew from a regional favorite to a national powerhouse, we helped define Coors personality with humorous, masculine work that set the table for frost-brewed product-focused messages. View DM miscellaneous...

Corn Flakes

This flagship brand receives little marketing support, so we built on the strong good will Moms associated with its heritage using classic visuals with contemporary relevance in the copy. View DM miscellaneous...

Dean Witter

“We Measure Success One Investor At A Time” helped Dean Witter uniquely define their brand in a market place cluttered with interchangeable financial and investment messages. Tying historical footage to contemporary issues, this highly successful cam...

Frosted Flakes

We built on the emotional power of an old, familiar brand by inviting Dads (and Moms) to share what they loved with who they love, leading to a strong resurgence of Tony at today’s breakfast table. The Show Your Stripes program was created to h...

Gatorade

With a brand as ubiquitous on the sidelines as Gatorade, we wanted to take our athlete-driven spots to new levels of entertainment and involvement, while still reinforcing the fundamental brand message. These spots employed some new Gatorade...

John Deere

One of the truly iconic brands in America is far more than just a lawn mower and farm equipment company in the Midwest. This spot helped successfully elevate the brand’s stature on both Main Street and Wall Street by illustrating the truly g...

Kelloggs

Select a brand for a sample.     View DM miscellaneous work.

Kelloggs Corporate Advertising

The first corporate Kellogg’s spot in decades, its job was to take full advantage of the high emotions around the Olympics and announce the Kellogg’s brand purpose of helping everyone fulfill their potential by getting off to their best starts wit...

Kelloggs Retail Initiative

This series of quick, simple 15-second spots was done to announce a price cut. They managed to be both highly tactical and at the same time deliver on Kellogg’s brand personality across a number of individual brands. TV ...

Marlboro

Arguably the greatest single brand campaign in history, Marlboro faced constant evolving challenges, with increasing restrictions shaping marketing opportunities country by country. Yet we managed to maintain the brands singular message of masculinity,...

Max Factor

Using the product’s heritage as “The beauty expert” this campaign resurrected the brand in Japan. Using cost effective :15 second spots and print at point of sale and in select publications Max Factor once again became the beauty expert. TV ...

Miscellaneous Work

Old Parr-Japan Here are some additional examples of work done for brands here and in Japan which may have relevance for you. View DM miscellaneous work.

Miscellaneous Work 2

Birger Juell Floors High end custom floors, ceilings and walls made from reclaimed lumber. These ads ran in Architectural Digest and lead to a substantial increase in orders for installations. Previous | Next...

Miscellaneous Work 3

Outside Magazine These ads ran in AD Age and generated over 3 million dollars in ad revenues for the publication. Previous | Next View DM miscellaneous work.

Miscellaneous Work 4

Old Parr - Japan Dark liquor such as whiskey was on the decline amongst the upwardly mobile in Japan. An old traditional in Japan is the giving of a melon when visiting someones home. This campaign positions Old Parr as the new gift to give. The...

Miscellaneous Work 5

Goodyear - Japan In Japan young salarymen spend much of their disposable income “dressing up” their cars. This campaign depicts tires as a fashion accessory. Previous View DM miscellaneous work.

PGA

Not every brand we worked on had big budgets. The PGA of America is a great example. To honor their rich history of promoting the game of golf while supporting local PGA teaching pros, we built a spot using only their archival footage and the...

Quaker

Here again is a venerable brand brought into modern-day relevance by a pair of spots that wrap very specific product messages in the irresistible perspectives of children. View DM miscellaneous work.

Rice Crispies

Another venerable brand made uniquely relevant with today’s Moms by building on the shared experience of enjoying the “talking” cereal with their children, and as a special treat they can make together. TV Print ...

Samsung

A global giant zealously intent on overtaking some time-honored brands in various consumer electronics categories. We helped bring a sense of humanity and wonder to the brand that pushed Samsung to number 1 in cell phones, number 1 in flat screen...

Special-K

Redefined the entire women’s weight loss issue by making it not about a number you lose, but about everything you gain emotionally as well as physically. TV Print View DM miscellaneous w...

United Technologies

United Technologies posed an interesting problem. They are the 16th largest manufacturer in the US yet virtually unknown. The challenge was how do get noticed and remembered in a sea of sameness? The other hurdle was getting the various business...

Wheaties

We wanted to reassure Moms about the remarkable nutritional benefits of this brand in a simple quality spot that adds the surprise of the ongoing campaign character, while introducing a new tag line. TV Print ...